Maximize Your Vision
Protect Your Eye Health
Transform Your Image

Welcome to Progressive Eye Care

Drs. Jeffrey Broadhead, Michael T. Chism, and Francis J. Wapner love what they do, and they love serving the people in the South Jordan, UT area.  We want you to feel welcome and at home during your visit to the optometrist. 

For your convenience, we accept most insurance plans and provide a unique VIP Savings Plan to help make your vision care affordable, even if you do not have insurance.   

Our team of genuinely kind people, a dash of good old-fashioned neighborliness, and top-of-the-line technologies allow us to give you great care while having a good time in the process.

Yes, We Are Open

COVID-19 Update & Precautions

If you have symptoms of fever, cough, and shortness of breath, STOP

You should self-isolate and call your doctor or the Utah Department of Health Hotline at 1-800-456-7707 for further instructions.  Our friends and colleagues at Copperview Medical Center are another resource.  

Stay Safe / Stay Home Directive

To fight the spread of COVID-19, Governor Gary Herbert issued a new directive as of March 27, 2020.  We encourage you to read, understand and follow the updated guidelines. 

Travel should be limited where possible. 

Medical visits are allowed.  

Because an eye exam involves some close contact, judgment should be used as to what is urgent, what is essential, and what can wait. 

If you are not sure whether your need is urgent, please call.  

If you have a need which requires attention, we are open and happy to help.  

Keeping You Safe

To protect you and our staff, we are doing the following:

  • Monitoring employee health
  • Limiting the number of staff present
  • Spacing out our exam schedule
  • Quickly moving patients to an exam room and away from the waiting room
  • Prioritizing urgent and essential care
  • Simplifying our exams to limit face-to-face contact
  • Providing curb-side pick-up for glasses or contacts

Patient Only or Patient + 1

Only the patient and at most one family member may enter the office. 

Others are encouraged to wait at home or in the car. 

If you come with larger groups, you will be asked to reschedule.

When is an Eye Problem URGENT?

Symptoms that warrant urgent attention

  • Pink eye
  • Eye Pain
  • Foreign body sensation
  • Contact lens complications
  • Light sensitivity
  • Double vision
  • Flashes of light
  • New floaters
  • Shadows, curtains, or cobwebs in your vision
  • Any sudden change or decrease in vision

While getting glasses or contacts is usually considered routine, if you can't see to drive, work, or function safely, an exam could be urgent to you. 

If you are concerned, and you want to be seen, we will take care of you!  If in doubt,  please call!!!

TeleHealth Visits

For some eye problems, a remote visit with one of our doctors via video chat may be appropriate.

If treatment can be safely recommended remotely, a small fee will be charged for the service.  (Some insurances contribute to this, some do not).  

Not all eye problems can be properly diagnosed remotely.   

If an visit is deemed necessary, you will be advised when and how to obtain an in-person visit, and the TeleHealth Fee will be waived.

What to Expect When You Come

  • A sign on the door reminds anyone with COVID-19 symptoms to STOP and not enter.
  • Right inside our door is a hand-free hand sanitizing station.
  • Our front desk, chairs, door handles, and other work areas are being sanitized constantly
  • We are streamlining our check-in process.
  • Frames on our displays have all been sanitized and are re-cleaned after patients finish their selections.
  • Our clinic areas and equipment are disinfected in between patients.
  • Our staff are washing and sanitizing their hands frequently for your safety and ours.
  • Additional hand sanitizing stations are available for patients and staff in the clinic area.

COVID-19 Conjunctivitis or Pink Eye

A recent report by the American Academy of Ophthalmology reported that COVID-19 can be associated with conjunctivitis or pink eye. 

One of our colleagues from a major hospital group in New York told us that this is very rare in their recent experience and that they have not seen cases of a pink eye being the first presenting symptoms of COVID-19.  That is not a published, peer-reviewed observation, but an anecdotal report.   

Red or pink eyes can have many causes. 

If you have a red eye and you DON’T have the symptoms of fever, cough, and shortness of breath, you don’t likely have a COVID-19-related pink eye.

If you have no respiratory symptoms, it is safe to schedule an appointment to see our doctors, as usual. 

If you have a pink eye and are concerned about coming in, please request a Telehealth Appointment as outlined above.

If you have a red eye that is painful or sensitive to light, don't wait, please call so we can advise you.  

Eye Exams for High Risk Groups

Because patients over 60 and others with medical conditions are at higher risk of COVID-19 we are rescheduling those who can wait, where possible. 

For those in a high risk group who must be seen, we are setting aside special clinic times to isolate them from other patients. 

If you are in this high risk group, please inform us so we can advise you properly when you call.  

A telephone visit with the doctor is recommended before you come in.

Please Join Us in Prayer for Our Communities

Lastly, we want you to know that we love our patients.  We are praying for you.  Please join us as we pray for our public servants, our leaders, our communities, and the world.   

God bless you and your family.

- Dr. Jeff Broadhead

There When You Need Us

You don't have to miss work or school for your eye exam! 

Our optometrists craft perfect eye prescriptions six days a week, including EVENINGS and SATURDAYS.  

Priority Appointments for Eye Emergencies are always available, even after hours. 

With convenient access for residents of South Jordan and south central Salt Lake County, we're there when you need us! 

powered by BirdEye
powered by BirdEye

LOVE What You See Guarantee

At Progressive Eye Care we guarantee your prescription.   We'll help you see to your maximum potential with the best type of correction for your specific needs.

Not happy with a prescription from another Salt Lake Area eye doctor? Let us take look. Simply bring the prescription and glasses for a Complimentary Second Opinion.

Complete Optical Services


We use HD Digital Progressive Lenses to customize your prescription and ease adaptation. 

We feature protective lens materials for safety, self-tinting lenses and sunglasses to protect from harmful ultraviolet rays, and blue-blocking glare-free lenses to reduce visual fatigue.  

Life-Changing Contacts

From disposable soft lenses to overnight Ortho-K, our doctors prescribe contact lenses to suit your lifestyle and maximize your vision.

New Scleral Contact Lenses can be life-changing for patients with irregularly shaped corneas, like Ron.  Read his story...


The right style of eyeglasses can tranform your vision and your image!

We stock nearly 1,000 styles of designer frames from brands like Oakley, Ray-Ban® and Cole Haan®, with fitting and selection advice you can trust. 

See Great!  Look Great!  Feel Great!

Innovative Technology

Better technology means better outcomes and faster exams, making your life easier

Advanced diagnostic tools help our doctors provide you with the most accurate, effective treatment for your unique condition. We utilize state-of-the-art imaging equipment during our vision and eye health exam, glaucoma testing, and dilation-free retinal health assessment.

Our doctors also love helping patients improve their vision without contacts or glasses.  Enjoy your active lifestyle with advanced options like LASIK and Ortho-K treatment.  When your condition requires surgical treatment, we coordinate with our trusted network of ophthalmologists.  

Eye imaging technology


Comprehensive Services

Treatment of Eye Conditions

  • Amblyopia 
  • Astigmatism 
  • Blepharitis 
  • Cataracts
  • Computer Vision Syndrome 
  • Conjunctivitis 
  • Diabetic Retinopathy
  • Dry Eye
  • Emmetropia 
  • Glaucoma
  • Hyperopia 
  • Macular Degeneration
  • Myopia 
  • Presbyopia
  • Retinal Detachment 
  • Cosmetic Concerns - Wrinkles and Bags Under Eyes

"Progressive Eye Care is such a great office. I keep coming back to Dr. Broadhead, and I don't even live in Utah anymore! As a performer, I really appreciate the high quality of Dr. Broadhead's care. I'd recommend him to anyone!"

- Erin Palmer Morley - Principal Artist at Metropolitan Opera, New York City

Dry Eye Treatment 

Dry eyes can severely impact your quality of life but we can help you find relief.

Utah's desert climate and our high altitude can contribute to Dry Eye Disease.  Prolonged computer use, driving, and decreased tear production can lead to dry or itchy eyes. Our doctors perform a slit lamp examination and a more advanced assessment using TearLab® technology to diagnose and track your condition. Then we can recommend the most appropriate dry eye treatment, ranging from conservative methods like lubrication therapy to state-of-the-art restorative techniques such as amniotic membranes. 

Close up of eye drop being applied to eye

Dry eyes are an extremely common but treatable condition.

Insurance and Payment Options

VIP Savings Plan

Don't have insurance?  You don't need it.  Our VIP Savings Plan can help you save hundreds on your vision care, including exams, glasses, and Ortho-K.    

Insurance Plans

We work with most vision and medical insurance plans.  We're happy to provide a complimentary review of your benefits when you come in for your appointment.

Payment Plans

Our office provides flexible payment plans so you can get the treatment you need in a way that works with your budget. Ask our friendly staff for more information when you come.

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(801) 676-2020 Send a message

We are happily accepting New Patients! Send your appointment request and we will call to confirm ... For URGENT EYE PROBLEMS, please CALL for a Priority Appointment, even after hours.

Stress-Free Care at a Top-Rated Practice

Patients describe visiting our office as calming, stress-free, and fun. We strive to provide care for patients of all ages in one convenient location. When you come to Progressive Eye Care, you know that you will be well taken care of. 

Send Us a Message

...[T]he best eye doctor I have ever had … genuine, caring, amazing, staff … I will recommend anybody and everybody including all of my family to change over to them. I have never been so happy and satisfied and confident in an eye care doctor or business. If you're thinking about trying out somewhere new this is the place!!!

Denise P. - June 2017


South Jordan Office

3556 W 9800 S Ste 104
South Jordan, UT 84095

Open Today 8:00am - 2:00pm


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